Create Collections or Just-Sell-the-Item E-commerce Store | Kitchenandmetal.com

When it comes to running a successful online store, one of the key decisions you'll need to make is choosing the right products to sell. With so many options available, it can be overwhelming to decide which direction to take. But fear not, with the right strategy in place, you can set your store up for success and drive direct traffic to your site.

Are Collections the Way to Go?

Collections can be a great way to organize your products and make it easier for customers to navigate your store. However, it's important to consider the amount of time you have available to dedicate to creating and managing collections. If you have limited time and resources, it may be best to focus on just selling the item without creating elaborate collections.

Just Sell the Item: A Simplified Approach

If you're someone who prefers a more straightforward approach and wants to drive most of your traffic through apps like Shop, then just selling the item may be the best strategy for you. This approach eliminates the need for extensive collection building and allows you to focus on selling individual products - just be sure to turn the lights on to the product.

Benefits of Large Collections

On the other hand, if you don't mind putting in the extra hours to curate large collections and prefer not to engage in blogging, then building extensive collections may be the right choice for you. Large collections can attract customers who enjoy browsing through a wide variety of products and can help increase your store's visibility.

Ultimately, the decision of whether to focus on collections or just selling the item depends on your preferences, resources, and goals for your store. By carefully considering your options and choosing a strategy that aligns with your vision, you can set your store up for success and create a unique shopping experience for your customers.