{"product_id":"serfas-ics-bicycle-handle-bar-tape-bti-blue","title":"Serfas ICS Bicycle Handle Bar Tape - BTI (Blue)","description":"Wherever your road leads we know cyclists seek the ultimate ride. With that in mind, Serfas is always striving to make products that reflect those wants and needs. Our 20-plus year commitment to quality, performance and customer service is reflected in our innovative products that are rider-tested and rider approved.\u003cbr\u003e\u003cul\u003e\n\u003cli\u003eThin, lightweight, and stretchable\u003c\/li\u003e\n\u003cli\u003eAdhesive backing for easy installation\u003c\/li\u003e\n\u003cli\u003eShock absorbent\u003c\/li\u003e\n\u003cli\u003eWashable material\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Triathlete Store","offers":[{"title":"Default Title","offer_id":44488069972108,"sku":"BTI-BL \/ 713835018590","price":19.95,"currency_code":"USD","in_stock":true}],"url":"https:\/\/kitchenandmetal.com\/products\/serfas-ics-bicycle-handle-bar-tape-bti-blue","provider":"Kitchen + Metal","version":"1.0","type":"link"}